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The Dollars and Sense of Hunting and Fishing
 

By Melinda Gable
CSF Executive Director

The following was extracted from a speech given at the Governor’s Symposium on North America’s Hunting Heritage.

I am a newcomer to the fish and wildlife community. However, in the short time I have been involved, I have noticed the same topics keep surfacing as “critical” issues sportsmen face.

These issues include decline in participation, non-game issues sharing the platform with wildlife management as they relate to sportsmen’s concerns, and the anti-hunting movement gaining credibility in public forums. These trends have forced fish and wildlife resource agencies to rethink their priorities and missions.

These issues should not be the focus of sportsmen’s gatherings and conferences. Sportsmen should not have to be defending their birth right to hunt and fish. Although the general public, animal rights groups, wildlife watchers and local, state and federal legislatures are unaware - or worse, are unappreciative - they depend on the hunting and fishing business and had better hope it continues.

In fact, most people don’t think of hunting and fishing in economic terms, but the figures revealed in this article, tell the story of how America’s sportsmen and women are one of the foundations of our economy. In fact based on the figures I am about to present to you I would venture to state that sportsmen constitute a major economic force in the United States.

FACT: If hunting and fishing were a corporation, it would rank 10th on the Fortune 500 list, ahead of AT&T and Philip Morris.

FACT: Sportsmen support more jobs than twice the number of workers employed by Wal-Mart - the largest Fortune 500 employer.

FACT: Sportsmen supported jobs in Alabama outnumber the combined employees of H.J. Heinz, General Mills, and Quaker Oats – all Fortune 500 companies.

  • Michigan supported jobs outnumber the entire national workforce of Chrysler.
    Texas supported jobs outnumber Exxon supported jobs - the largest employer in the state.

FACT: Tax revenues generated by sportsmen exceed the box office total of all United States movie theaters or better yet the combined box office earnings of the all-time top ten grossing films.

The problem sportsmen suffer from is that we tend to argue on the basis that hunting is our heritage and the American way. What we forget or just don’t think about is the economic side and how our sport compares to other sectors of the economy. The cold blooded fact is that the economic impacts of hunting and fishing run deep and throughout nearly all facets of business and industry.

By the end of this article I will have presented solid economic figures reinforcing, that not only are sportsmen vital to our economy, but that the mantel of preserving and protecting America’s wildlife is firmly shouldered by sportsmen. That sportsmen have been the economic backbone for the management of fish and wildlife in every state in the country should not be questioned, but instead praised and celebrated.

FACT: Federal tax revenues generated by sportsmen could pay for the combined budgets of the U.S. Fish and Wildlife Service, Endangered Species appropriation, Bureau of Land Management, National Biological Service, and National Park Service. For two years!

FACT: Federal tax revenues from New York sportsmen alone could pay for the entire U.S. Forest Service fish and wildlife budget. Pennsylvania sportsmen could pick-up the same tab.

FACT: Sportsmen’s sales tax revenues generated in North Dakota, South Dakota, Vermont, and West Virginia could pay for their state’s entire parks and recreation budgets.

Given these economic figures, visitors to our public lands, national parks, wildlife watchers, and animal rights groups should be thanking sportsmen for their economic contribution to preserve and protect America's wildlife resources. In addition, the Department of Labor should be praising sportsmen for boosting employment and Wall Street should be selling our stock.

But none of this is happening, because sportsmen do a poor job of defending their heritage. We need to stop talking to each other and patting ourselves on the back. I am sure you have already read in several magazines some of these economic figures. But the articles were all in hunting and fishing magazines that only sportsmen read. We need to step out of our own media box and start sharing our story with the mainstream media.

The economic reality revealed through these facts puts a new light on the way wildlife and natural resources should be valued, as well as, a better appreciation of sportsmen. The obvious and overwhelming conclusion is that not only are sportsmen a pillar in our economy, they are also underwriting protection and management of the country’s wildlife resources.

While hunting and fishing garners widespread attention as a traditional activity, they tend to get little recognition as a major economic force. Let me give you examples of how sportsmen’s dollars – YOUR DOLLARS – come together and fan out into billions of dollars that compare with other sectors of the economy.

FACT: Sportsmen’s retail sales in Alabama and Georgia are twice the amount of those states annual agricultural production of cotton.

FACT: In Missouri, sportsmen’s retail sales are 1.5 times greater than the annual agricultural crop production of corn and in Idaho sportsmen’s retail sales equal the crop production of potatoes. Comparing sportsmen’s economic impact to the beef industry, Utah sportsmen retail sales are 1.5 times greater than the state’s beef production.

FACT: Sportsmen spending surpasses the value of our country’s major seafood states, South Carolina, Virginia, Maryland, Louisiana and Maine by more than three times the value.

Not many people would think that hunting and fishing retail sales would exceed mainstay agricultural crops. And I can guarantee you that the general public and media are not aware of these facts.

How do all these figures add up to represent a bottom line in America’s economy?

FACT: Sportsmen’s assets equal, $60 billion in retail sales, 1.9 million jobs supported, 8.7 in state and federal tax revenues, resulting in a $169 billion ripple effect in our country’s economy.

In the end the best factoids are those with a dollar sign in front of them. Many representatives of local, state and federal governments are unaware that sportsmen’s spending is a major factor driving the engine of our capitalistic society. However, there is a sad side to all these compelling figures and facts. This goes back to what I stated in the beginning. Why are we as sportsmen having to defend our birth right to hunt and fish?

The general public, legislatures, your neighbors should all being thanking us for creating tax revenues to pay for public land maintenance and while at the same time creating tax revenues, jobs and supporting goods and services. But they are not, because they are unaware of the economic impact sportsmen have on the economy.

There are industry and special interest groups in Washington, DC that generate less retail sales, support fewer jobs and create a smaller ripple effect on our nation’s economy, yet they have a far greater presence in Washington, DC and your state capitol than sportsmen do.

Sportsmen have strength in numbers and could represent a solid voting constituency if they banded together and thought of themselves as a major political force. When the lobbyists for the AARP (Association of American Retired Persons) or labor union members walk the halls of congress they carry clout because of their shear size in numbers. However, sportsmen represent far greater numbers. Consider this, there are twice as people who hunt or fish than receive Social Security and there are more sportsmen then there are labor union members. Even more compelling is the fact that if every sportsman voted in the 1996 presidential election, sportsmen would have equaled 43% of the vote.

Unfortunately, sportsmen do not view themselves as a voting bloc or as having a strong voice in the democratic process. Certainly our economic clout alone gives sportsmen the chance to be heard. But this is where we are getting killed.

These statistics may be dry and dull compared to a morning on a deer stand or on a bass lake, but when they add up to the kind of strength these figures demonstrate, they suddenly become exciting. These numbers tell a very compelling story and if you are a sportsman, you need to tell your federal and state representative. Your legislatures need to know these figures when they are facing important decisions on wildlife management and hunting rights issues. It is our job as sportsmen to make sure legislatures know the economic facts.

CSF conducts this study, because we believe these figures are vital to the future of hunting and fishing. We refer to ourselves as the “Sportsmen’s link to Congress.” By providing hunters and anglers with this information, we are giving the economic ammunition every sportsman needs to defend their hunting heritage.

We need to realize that emotional pleas to defend our hunting heritage will fall on deaf ears or will not be appreciated by those who don't have the passion for the outdoors that we possess. Instead, for the urbanites and asphalt junkies, we need to speak the language of Wall Street and start using the cold-blooded facts of economics.

If we take this route, we will be playing the game the way the Fortune 500 heavyweights do and we will be using an approach that decision-makers understand. Perhaps when people get a grasp of the economic impacts of sportsmen and then consider they are getting the protection and management of America's wildlife to boot - they will treat us like E.F. Hutton - when we speak everyone will listen.

 

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